At the core of the concept the idea is to bring the 360° experience that many customers already know in product such as Google Street View (Navigation) and Matterport (Real Estate) to any vehicle online product sheet. This should be performed without the costly and time-consuming need for a video production or digital marketing agency, but instead the workflow would be enabled in-house or via 3rd party on-the-go contractors using affordable and reliable devices to execute the digitization process, and a smooth and scalable Digital Assets Management Software to manage the quality assessment and publishing.

First proof-of-concept took 6 months to deliver, consisting of an improved version of Ajaris Orkis System DAM software with ability to handle complex assets composed by a multitude of picture assets in addition to state of the art web-friendly player easy to embed in customers websites. This went with plans and guidelines for building or improving remote controlled vehicule photobooths easily embeddable in a processing factory or a warehouse, using the opensource APIs for Canon Cameras and cinema lighting techniques. To speed up the process we included some heavy duty robotic platforms able to lift and rotate vehicle up to 3.5t, All wrapped in a user friendly interface with automatic correction of lighting, white balance and focus for easy maintenance. 

After the succesful delivery of the 1st main iterations, levers of improvement emerged that allowed to split the concept into a scalable solution, which eventually has been forked into a Mobile App Based Solution and a Heavy Duty Improved Photobooth, available in two sizes for motorbikes up to minivans.